FTC's privacy "nutrition label" may not fit complex data use

October 24, 2012 Posted in Firm News

Oct. 24, 2012 - Law360 - The Federal Trade Commision said Tuesday that it was developing a template modeled after nutrition labels that would allow companies to succinctly and uniformly disclose their data collection practices, but industry attorneys are skeptical, saying the complex nature of how companies use and share data would make such a simple solution untenable.

Salazar Jackson LLP partner Luis Salazar pointed out that many consumers don't even read the nutrition labels on the fod products they purchase, and suggested that the FTC's efforts might be better spent assessing the industry's compliance with existing guidelines, such as the guidance that the agency issued in September to mobile application makers about how to comply with privacy principles.

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